Growth Marketing Specialist APPLY NOW

We're looking for an analytical and data-driven Growth Marketing Specialist to join the team

This role will be responsible for end-to-end Performance Marketing across the customer lifecycle. As a key player in the organization, the Growth Marketing Specialist will have a wide range of ownership overseeing programs that leverage PPC, SEO, CRM, email/push/SMS.

Responsibilities

• Manage end-to-end performance marketing across the customer lifecycle (acquisition, activation, retention, revenue, and referral).

• Own paid and organic growth strategy, from concept to completion.

• Understanding of traditional and emerging channels used for acquiring and retaining customers, including some combination of SEM, programmatic Display, Paid Social, Video, and offline channels.

• Develop our retention and loyalty strategy, including building out communication touch-points across multiple channels (email, push, SMS, etc.) and implementing an ESP/Marketing Automation platform of choice.

• Analyzing and extracting marketing insights from various channels and analytics platforms

Requirement

• Solid project management skills: ability to lead and collaborate with cross-functional partners, prioritize high impact activities, and keep complex projects moving forward.
• Growth track record, with samples and results of past campaigns.
• General knowledge of HTML, CSS, Google Analytics, E-mail Marketing, SEM & PPC.
• Proficient with Analytics.